He has obtained higher education from the University of Tartu (BA) and Tallinn University of Technology (MSSc). Previously, Joonas worked at the largest sports retail chain in Estonia. His interests include circuit and ice racing, media/video production, and mental/physical self-development.

Joonas was formerly a professional basketball player, playing in Estonia, the United Kingdom, Sweden, and Iceland. His international basketball career has provided him with valuable experience, which he now applies in the field of international logistics at our company.